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arrow_right_altBranding, Website & Campaign | Daniel-Gregor Racing
Daniel Gregor didn't just need a new website for his personal brand; he needed a digital strategy. At SMI - Digital, we guided him from his initial sponsorship campaign to a fully realized brand identity: a video campaign, a dedicated sponsorship landing page, and comprehensive branding, including a full website relaunch. Three phases, one consistent golden thread—and a digital presence that convinces fans, the media, and potential sponsors alike.
Branding
Branding - Elektro Mayrock
Problem: Our client needed branding that embodies his expertise in PV systems, energy management, and Loxone Smart-Home Solutions at a glance and creates recognition value for his brand. Solution: Instead of using the classic "electrician yellow", we opted for a strategic differentiation in green to clearly position him as a modern professional for renewable energy and Loxone. Result: A professional appearance with high recognition value that immediately attracts attention on work clothes and every construction site.